**Connecting Regional Buyers with Global Sellers**
TREX (Travel Relations & Exhibitions) is revolutionizing B2B travel by targeting emerging markets in cities like Nashik, Surat, Nagpur, and Coimbatore. By focusing on regional agents, TREX fills the gap between untapped demand and global supply—positioning itself as India’s first exhibition dedicated to Tier‑2 and Tier‑3 travel ecosystems
**Why Local Markets Matter**
Disposable income in smaller cities has grown by approximately 40% in the past five years, with 60% of India’s internet users now based outside metros. These trends translate to faster travel growth and stronger conversion potential in regional zones
**TREX’s Winning Exhibit Strategy**
Hosted Buyer Program: Connects exhibitors with pre-qualified buyers.
AI-Powered Matchmaking: Delivers an average of 12–15 quality meetings per exhibitor
Professional Environment: 300+ verified decision-makers with ₹50 lakh+ budgets ensure high-impact interactions
**Long‑Term Regional Impact**
Beyond the two-day event, TREX supports follow‑ups, social media campaigns, and targeted regional branding to boost lead conversions and ROI—all to build a sustainable travel ecosystem in India’s emerging markets.